Back to the Pinnacle of Premium: Cadillac on the Move

Despite sagging Cadillac sales in the U.S. last year, General Motors (GM) is making some changes in order to improve the luxury brand and help it better compete with import rivals BMW and Mercedes. GM sold just 170,000 Cadillacs in 2014, a number that was down 6.5 percent from 2013, while BMW sales were up 10 percent and Mercedes grew 6.5 percent over the same period. (more…)